SECOR presents its groundbreaking SDV CONCEPT at Ammersee

At the IAA 2025, SECOR CHIPS & LIBRARY presented its visionary SDV CONCEPT CAR – a converted Smart Roadster that comes to life at the idyllic Ammersee. CEO Klaus Jungbauer unveils two world firsts:

• Hardware replacement with the same software
• Changed button assignment due to software update (e.g. power windows)

The result: a leaner wiring harness, faster development cycles and resilient supply – a milestone for software-defined vehicles.